Jody Shapiro
Chair
Jody Shapiro is the co-founder and Chief Executive Officer at Productiv, a software platform that helps IT and finance leaders collaborate in managing their growing SaaS portfolios using data, analytics, workflows and artificial intelligence to drive efficiency in their SaaS spend.
Before founding Productiv, Jody led Google’s enterprise marketing analytics platform, Google Analytics 360. Also at Google, Jody led Product Management for Google TV Ads, where he was responsible for innovative audience-based advertising and attribution products.
Prior to Google, Jody was part of the founding team at TiVo Greater China and held leadership roles at technology companies including Silicon Graphics and PictureTel, as well as multiple startups. Jody holds a bachelor’s in computer engineering from the University of Massachusetts, a master’s in computer science from Cornell University and an MBA from the Wharton School of Business with triple majors in strategic management, marketing and entrepreneurial management.